Wild Card - Ethics Case Studies
Two Wrongs don't make a Right. As we live in an age of social media, it is second hand to tweet, post, and share everything we agree or disagree with, but how ethical are individual campaigns? Each day companies are posting articles or putting up billboards to launch their newest effort, but how far is too far? PETA, People for the Ethical Treatment of Animals, pump out new adds every week, encouraging the public to avoid eating animal products or wear furs to stand up for those who cannot stand up for themselves, animals. PETA's advertisement technique is aggressive, and to the point, oftentimes, they may even come across as harsh or possibly... unethical. In 2003, PETA released a campaign known as " Holocaust on Your Plate ." This advertisement compares " the slaughter of animals to the murder of six million Jews in WWI I." In fact, "the idea for the effort came from the late Nobel Prize-winning author Issac Bashevis Singer, who wrote: '